This evening Stina Carlberg and Christina Rüegg (both of Trollbäck and Company) will receive a Type Directors Club award for their Pop!Tech 2008 opening. Trollbäck’s Pop!Tech description:
With the conference’s theme of “Scarcity and Abudance,” we chose to use the dynamic qualities of flowing ink and ferrofluids to create the rhythmic interplay of the two opposing but symbiotic states. From one extreme to the other, the progression goes from ethereal to explosive, but concludes with the sense that something new is about to unfold.
Pop!Tech Open Title Sequence 2008 from Death by Cyan on Vimeo.

Professor Uli Cluss and his wonderful students from Stuttgart ABK in Germany
The second half of the presentation consisted of in-progress interactive work such as Avoider [unreleased], the Gimbels Passageway simulator for Ear Studio, and face-tracking games. The subsequent abstract discussion on Code Typography found a momentary anchor when comparing reformatted code whitespace to redecorated chord progressions as heard in Lua Hurts Everybody on Sullivan Street (DGeA). A short QA session followed, touching on the importance of play in design as a tool for discovery; always endeavor to fail in a brand new way.